According to the current survey, Consumer packaged goods industries are on the edge of global growth. With greater competition, these Industries need to adapt digitization as a key factor. A well organized consumer packaged industry depends on innovation and efficient use of data analytics.
Dankosys helps you in leveraging the reach and convenience of digital touch points. Addressing the challenges, improving consumer engagements and increase in profitability through innovative technologies.
Challenges in CPG industry :
- Rapid Increase in consumer demands
- Ever-changing technologies providing consumers with tools
- Product cycle and supply chain challenges
- Rising costs across the board
Dankosys CPG services provide long-term utilisation, capabilities by combining consumer packaged goods industry best practices with the most advanced technology and a network of global reach. At CPG, we offer our clients solutions designed for innovation and performance with the added value of reliability and predictability.
1 - Sales and Marketing
Consumer demands have been shifting and there has been a change in product life cycles in private competition and imported product competition have affected many other factors. But the CPG industry works according to the recent trends to stay relevant.
Our solution portfolio for manufacturers incorporates services that allow you to address the new challenges in an innovative way so you can stay relevant by implementing new strategic sales and better marketing plans.
Our Sales and Marketing Solution include:
- Salesforce automation
- Brand management
- Customer value analytics
- Campaign management
- Trade planning and promotion management
- Customer loyalty management
2 - Omni Channel and E-Commerce
In this era of technologies and IT E-commerce has denoted the Market and has become a primary source of shopping for all customers. it facilitates shopping and allows consumers to easily compare and purchase the best products according to their specifications.
Our digital solutions integrate custom technology capabilities to align with your manufacturing goals:
- ECommerce Replatforming
- Cross Channel Integration
- POS Data Analytics
- Content Management
- Omni Pricing and Agile Pricing
- Digital Marketing
3 - Supply Chain logistics
Industries are facing new challenges of supply chain logistics and are intensified by the realities of today’s market. Such challenges include customer service, risk management, inventory planning, supplier relationships, and collaboration with all organizations along the supply chain.
Even though the arrival of new technology has made this process more complicated, with our CPG services planned in accordance to the recent trend, to create solutions and optimize the performance of the supply chain.
- Supply Network Optimization
- Geospatial Analytics
- Forecasting and Demand Planning
- Warehouse Management Solutions
- Global Trade Solutions
- Strategic Sourcing
4 - Mobility Solutions
With Mobility solutions business transformation have emerged in a significant way. We offer cutting edge tech solutions that leverage the power of the mobile device. You are no longer tethered to a workspace but have the capability to move around and perform, making the manufacturing process more efficient and meeting demands.
Our CPG services provide:
- Mobile Commerce
- Mobile Payments
- Location Intelligence
- Enterprise Mobility Solutions for CPG
- Mobile Product Look-up